The consumers will have an opportunity to drive, experience and learn all about Ford’s newest global vehicle - the 2011 Fiesta – even before it hits the U.S. roads. Under a program titled "Fiesta Movement", Ford is going to select up to 100 tech-savvy vehicle enthusiasts to drive a Fiesta and then relate their experiences through social media sites. They will also be asked to submit a 2-5 minute video explaining why they want the opportunity to become part of the Fiesta Movement. Applications will be accepted up to March 13. Ford claims this is a chance for the consumers to drive the international model before its official U.S. debut.
The 2011 Fiesta has a sleek look with dynamic exterior featuring 16-inch pained aluminum wheels, premium paint and color choices. The interior has a selection of sophisticated materials - three cloth and three leather options - that set it apart from other small cars. Powered by a sporty engine with five-speed manual or new, full-efficient automatic transmission, the 2011 Fiesta takes a bold step forward with its Intelligent Protection System that includes up to seven air bags. The electronic stability control is standard. Whether it is mileage, technology or fun, the 2011 Fiesta is fine-tuned to meet all your needs.
















